Cosmogen CEO Priscille Allais, “We have strong ambitions on the external growth front”

Le 02/01/2025

On December 10th, 2024, Cosmogen revealed that Weinberg Capital Partners had taken a majority share in the beauty packaging company. Formes de Luxe caught up with Cosmogen CEO Priscille Allais to discuss her vision for the future.

Cosmogen is the first packaging supplier to enter Weinberg Capital Partners’ portfolio. Why did you opt to join this investor?

Priscille Allais: Weinberg Capital Partners is an investor that will help us develop our business at a very quick pace, while remaining aligned with our approach as a mission company. While Cosmogen is Weinberg’s first acquisition in beauty packaging, they have in-depth knowledge of the market having studied several opportunities in the primary and secondary packaging sector. [Editor’s note: Juliette has a Gun is Weinberg Capital Partners’ only beauty brand]

Cosmogen is reporting sales of €25m in 2024. How will you grow the business in the months and years ahead?

Our development will be both organic and external. In terms of organic growth, we still have white spaces in our local market of France. We work with major beauty players including L’Oréal, Clarins and Caudalie, and still have room to expand with our current clients, but also with other groups that aren’t yet in our portfolio: Coty, Shiseido, Chanel… And then there is the international market, of which the US is a key priority. We’ve been seeing double-digit growth there over nearly five years now, and there is an enormous amount of potential. We’re currently in the process of recruiting someone to oversee the business on the West coast.

How is Cosmogen’s product offer structured?

Our offer is divided into the cosmetics and parapharmacy segments (editor’s note: masstige products sold through the drugstore channel). We approach the business through these two verticals in every region.

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Source : Formes de Luxe