LUXE PACK Conference Programme
Five from November 30th to December 2nd, 2020, talks by brands and expert analyses, in the form of digital Keynotes or round tables, have launched the platform.
Three predominant areas in the issues facing luxury brands are focused on this year:
– Packaging trends, dramatically altered, in consumer habits and the use of materials;
– A completely redesigned consumer experience at the centre of the luxury value proposition:
– Circularity, which is a real issue for engaged brands.