Pure Trade: Giving Packaging a Second Life with the Biotherm Drop Bottle

The Pure Trade Group presents the Biotherm Drop, a carefully designed bottle that combines innovation, reusability, and aesthetic excellence as part of a sustainable approach.

Developed and manufactured for Biotherm, the Biotherm Drop is a premium packaging concept built around the theme of hydration. Designed from the outset for reuse, it is based on a dual-purpose principle: initially, it serves as a gift set housing hydrating skincare products from the brand’s men’s and women’s ranges. Once its first role is fulfilled, the object extends its use into everyday life by becoming a reusable bottle.

Through this second life, the Biotherm Drop fully aligns with Biotherm’s commitments to more sustainable beauty, offering packaging that goes beyond its original function to encourage responsible use.

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Source: Industries Cosmétiques

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