Vérane TRACHINO
- Biography
- After starting her career in major corporations and the cosmetics industry, Vérane Trachino ventured into the world of start-ups and e-commerce, developing an entrepreneurial spirit, an omnichannel approach, and the agility typical of innovative structures. Back in Provence, her childhood home, she joined Château d'Estoublon three years ago to support the renewal of this iconic estate nestled in the heart of the Alpilles. Inspired by the codes of perfumery, she now orchestrates the marketing and communication of the estate, with the ambition of elevating its wines and olive oils to a new dimension — one where art de vivre, emotion, and excellence are expressed in every detail.
- Job Title
- Director Marketing & Communcation
- Company
- CHATEAU D'ESTOUBLON
Featured on
Redefining Luxury Value: How Emotion, Design & Story Shape Consumer Perception
General program
09/30/2025
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15:00 - 15:45
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hall Atrium - Auditorium Camille Blanc