Friday, September 27, 2024
« Agilité et innovations tirent notre croissance », François Tassart, Albéa

In response to a rapidly changing beauty market and economic turbulence in Asia, the global cosmetics packaging giant is adjusting its growth strategy. Appointed CEO last April, François Tassart details the prospects for the Tubes and Cosmetics & Fragrance (C&F) divisions and stresses that thanks to major investments and a global presence in many segments, Albéa boasts significant growth levers.
Premium Beauty News – What is your vision of the beauty packaging market today? François Tassart – Long-term trends are on the whole positive in terms of both volume and value. However, in the short term, we are facing turbulence in certain product segments or markets, which is generating major disparities. In China, the market is stable, and this is reflected in the skincare and luxury segments. The perfume market is continuing to grow, especially in North America and Europe, but we need to take into account storage operations that occurred between 2021 and 2022. In make-up, the masstige segment is doing well, while the prestige market is still suffering from the slowdown in Asia. The hair care market is booming in North and South America, which is having a major impact on our tube business. The same applies to the oral care category, which is doing very well in Europe and Asia. These are the fundamentals for growth, and in Albéa’s case, we tend to perform well despite these disparities.
Source : Premium Beauty News