Thursday, October 3, 2024

Live from LUXE PACK Monaco 2024: Advent calendars on show in Anaïk’s new packaging collection

Live from LUXE PACK Monaco 2024: Advent calendars on show in Anaïk’s new packaging collection
Anaïk’s Innovation Packaging collection presented at LUXE PACK Monaco 2024 spans coffrets, calendars and collaterals. The company also showed a coffret created for Penhaligon’s which is in the running for a Formes de Luxe Award this year.

Anaïk‘s Innovation Packaging collection illustrates that packaging is a key area of focus for the company, which was historically specialized in gifts and accessories. The supplier’s packaging offer generated sales of close to €4m in 2023; it is aiming to triple this by 2027 to reach more than €11m. Marked growth in Europe, China and the Middle East is expected.