LUXE PACK Formulation

Professionals from the beauty sector, this space is tailored for you!

At a time when mastering the container-content interaction is essential, LUXE PACK formulation is a strategic crossroad for your projects, from formulation to full service, including regulation and associated services.

More than twenty exhibitors invite you to the Génois Hall for sensory and interactive experiences: textures, new gestures, surprising and differentiating formulae …
And proposes some very concrete workshops to highlight their latest innovations.
A conference room for a dedicated conference program is available to you in the heart of this Genois hall, allowing you to take stock of upcoming trends and new uses, relying on brands testimonies and experts.

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Emmanuelle and Sandrine: Our Two Beauty Ambassadors Celebrate 10 Years of Luxe Pack Formulation

Two truly committed beauty enthusiasts. This 360-degree beauty not only highlights decarbonized formulations but also their packaging: eco-designed packaging, as well as marketing and regulatory discourses that compel brands to engage in eco-responsibility.

Emmanuelle Dumas, founder of MA Wellness & Beauty, is a consultant in strategic marketing and brand/product development. For over 20 years, she has been supporting large groups and startups in their marketing strategies. Emmanuelle has worked for prestigious brands, large groups, SMEs, and startups, and now prioritizes her support towards companies with a strong commitment to sustainability and regeneration.

As for Sandrine Lecointe, she assists stakeholders of the cosmetics industry in their ecological transition by combining impact, awareness, and the desire to act through eco-design, which she has practiced for 10 years. A consultant and trainer on these topics for companies and schools, she also directed and co-authored the first guide on eco-design in cosmetics (Editions Eyrolles 2023). She is also developing a revolutionary new cosmetic material under the project name @oane, which we can’t wait to discover!

Together, they represent everything a brand needs to make the right product development choices. Both eco-design and marketing are the spearheads of any cosmetic product launched in 2024.

Take advantage of their presence in the Formulation Hall to engage with them. They master topics such as life cycle analysis, water stress, sourcing, packaging, and committed discourse perfectly!

Together, they have more than 35,000 followers on their favorite network: LinkedIn. Active on the platform and responsive in their replies, don’t hesitate to contact them and schedule a time to meet with them at the exhibition.

There is no doubt that they will be delighted to take the time to answer your questions on formulations and packs!

Luisa Oliva’s Texture Bar

International formulation creator, Luisa Oliva embodies the fusion of science and art, serving as a dedicated partner in beauty innovation.

Rooted in pioneering solutions that seamlessly blend innovation and nature, crafted with unwavering passion and creativity. Visitors will experience a unique sensory journey with skincare and makeup featuring innovative textures.